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Topic
Updated Apr 27, 2026
Shopify

1,643 Shopify Learning Stores: Stats & Market Data (2026)

1,643 active Shopify stores fall into the Learning segment, with 244 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Toys & Games, Books & Literature. 49% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

49%
Social media
10%
Meta ads
39%
Contact info
Total Stores
1,643
Active Shopify stores
New (30d)
244
Newly added in the last 30 days
Avg. Products
175
Among 1,538 stores with catalog data
Avg. Price
$128
Among 1,507 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

225 112 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

244 new stores were added in the past 30 days (15% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 705 · 46%
10-49 491 · 32%
50-199 210 · 14%
200-999 90 · 6%
1k-4.9k 32 · 2%
5k+ 10 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
82% coverage
Toys & Games
10% coverage
Books & Literature
7% coverage
Arts & Entertainment
3% coverage
Baby & Kids
1% coverage
Home & Garden
1% coverage
Celebrations & Gifts
1% coverage
Beauty & Cosmetics
0% coverage
Health
0% coverage
Apparel & Accessories 6 Electronics 6

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 175 because some stores carry much larger inventories. That's smaller than the Shopify average of 447. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 631 · 42%
$25-$49 376 · 25%
$50-$99 216 · 14%
$100-$199 103 · 7%
$200-$499 97 · 6%
$500+ 84 · 6%
Store currencies
USD 735 EUR 212 GBP 94 CAD 81 INR 71 AUD 64 ARS 60 PKR 28

Among stores with pricing data, the most common price range is Under $25. The average is higher at $128 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Printful: Print on Demand, Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (42%), Facebook (33%), YouTube (17%).

Instagram
42%
Facebook
33%
YouTube
17%
TikTok
11%
Twitter / X
9%
LinkedIn
4%
Pinterest
4%

About 49% of stores maintain social media profiles and 10% run Meta ads — moderate marketing investment overall. That's 12 percentage points below the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (18%), Google Tag Manager (7%), Facebook Pixel (3%).

Google Analytics
18%
Google Tag Manager
7%
Facebook Pixel
3%
Google Ads
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 28% Horizon 10% Debut 8% Refresh 3% Shrine Pro 3% Sense 3% Craft 2% Studio 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,303 products $25 avg 3 ads
Toys & Games toys children
110 products $118 avg 3 ads
Education & Courses learning online education Hextom: Countdown Timer Bar
19 products $59 avg 15 ads
Education & Courses diy crafts
10 products $253 avg 40 ads
Education & Courses educational courses
84 products $19 avg 23 ads
Baby & Kids Books & Literature Education & Courses kids educational-products Ryviu: Reviews & Loyalty App
26 products $22 avg 3 ads
Arts & Entertainment Education & Courses wild food medicine Loox ‑ Product Reviews App
543 products $19 avg 8 ads
Toys & Games Education & Courses educational-toys kids-games Hextom: Countdown Timer Bar Omnisend Email Marketing & SMS
Kam Knight United States
13 products $9 avg 1 ads
Education & Courses learning training Klaviyo: Email Marketing & SMS
67 products $4 avg 2 ads
Education & Courses learning education Omnisend Email Marketing & SMS
SB United States
12 products $5 avg 2 ads
Education & Courses coaching education
Accurate Thought United States
9 products $31 avg 1 ads
Education & Courses self-mastery personal-development Loox ‑ Product Reviews App Lucky Orange Heatmaps & Replay
Crozitt United States
12 products $81 avg 1 ads
Health Education & Courses dental learning

Want the full dataset?

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FAQ

How many Shopify Learning stores are there?

We currently track 1,643 active Shopify stores in the Learning segment.

Are Shopify Learning stores growing?

Yes. In the last 30 days, 244 new stores were indexed in the Learning segment, showing a 15% monthly growth rate.

What is the average product price in Shopify Learning stores?

Among stores with pricing data, the average listed price is about $128, with the most common pricing band at Under $25.

What apps are most popular for Shopify Learning stores?

The top apps are Printful: Print on Demand, Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.