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Topic
Updated May 25, 2026
Shopify

165 Shopify Menstrual products Stores: Stats & Market Data (2026)

165 active Shopify stores fall into the Menstrual products segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Adult, Beauty & Cosmetics, Apparel & Accessories. 85% maintain social media profiles — Instagram leads — and 15% run Meta ad campaigns.

85%
Social media
15%
Meta ads
62%
Contact info
Total Stores
165
Active Shopify stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
41
Among 163 stores with catalog data
Avg. Price
$38
Among 162 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

8 4 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

9 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 44 · 27%
10-49 84 · 52%
50-199 31 · 19%
200-999 4 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
38% coverage
Beauty & Cosmetics
33% coverage
Apparel & Accessories
18% coverage
Health
16% coverage
Celebrations & Gifts
2% coverage
Baby & Kids
1% coverage
Education & Courses
1% coverage
Electronics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 41 because some stores carry much larger inventories. That's smaller than the Shopify average of 435. The strongest country concentrations are United States, France, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 46 · 28%
$25-$49 83 · 51%
$50-$99 29 · 18%
$100-$199 3 · 2%
$200-$499 1 · 1%
Store currencies
EUR 41 USD 33 INR 12 CHF 8 AUD 7 CAD 7 GBP 7 COP 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $38 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, UpPromote Affiliate Marketing.

Social media platforms

Instagram (83%), Facebook (64%), TikTok (38%).

Instagram
83%
Facebook
64%
TikTok
38%
YouTube
20%
Twitter / X
12%
LinkedIn
8%
Pinterest
5%

Social media engagement is exceptionally high: 85% of stores maintain social profiles and 15% run Meta ads. That's 27 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (63%), Google Tag Manager (25%), Google Ads (6%).

Google Analytics
63%
Google Tag Manager
25%
Google Ads
6%
Facebook Pixel
5%
TikTok Pixel
4%

Popular themes

The most used are Dawn, Sleek, Debut.

Dawn 24% Sleek 5% Debut 4% Sense 4% Shrine Pro 3% Ella 2% Horizon 2% Impact 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

91 products $58 avg 14 ads
Beauty & Cosmetics Adult menstrual products period underwear UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
27 products $36 avg 16 ads
Beauty & Cosmetics menstrual products period protection
6 products $8 avg 12 ads
Apparel & Accessories period underwear menstrual products
31 products $28 avg 2 ads
Adult menstrual products period care T Lab ‑ AI Language Translate FBP: Fast Bundle & Upsell
43 products $32 avg
Beauty & Cosmetics period care sustainable BEAST Currency Converter Klaviyo: Email Marketing & SMS
157 products $25 avg
Adult menstrual products reusable protection CartBot: Gift with purchase Shopify Inbox
WAM BIENESTAR United States
16 products $21 avg
Adult menstrual products reusable pads Instafeed ‑ Instagram Feed RevenueHunt: Recommender Quiz
83 products $38 avg
Apparel & Accessories menstrual underwear eco-friendly clothing Infinite Product Options Judge.me Product Reviews App
10 products $82 avg
Beauty & Cosmetics menstrual products menstrual cups Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
11 products $41 avg 1 ads
Beauty & Cosmetics tampons menstrual products CartBot: Gift with purchase Amp Slide Cart Upsell Drawer
27 products $35 avg 5 ads
Beauty & Cosmetics feminine hygiene personal care Affiliatly Affiliate Marketing UpPromote Affiliate Marketing

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FAQ

How many Shopify Menstrual products stores are there?

We currently track 165 active Shopify stores in the Menstrual products segment.

Are Shopify Menstrual products stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Menstrual products segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Menstrual products stores?

Among stores with pricing data, the average listed price is about $38, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Menstrual products stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.