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Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

703 Shopify Planner Stores: Stats & Market Data (2026)

703 active Shopify stores fall into the Planner segment, with 72 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Office Supplies, Arts & Entertainment, Books & Literature. 68% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

68%
Social media
6%
Meta ads
40%
Contact info
Total Stores
703
Active Shopify stores
New (30d)
72
Newly added in the last 30 days
Avg. Products
113
Among 699 stores with catalog data
Avg. Price
$30
Among 695 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

70 35 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

72 new stores were added in the past 30 days (10% of the total), showing steady growth. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 268 · 38%
10-49 203 · 29%
50-199 137 · 20%
200-999 81 · 12%
1k-4.9k 10 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Office Supplies
54% coverage
Arts & Entertainment
14% coverage
Books & Literature
10% coverage
Education & Courses
9% coverage
Celebrations & Gifts
7% coverage
Home & Garden
5% coverage
Apparel & Accessories
5% coverage
Baby & Kids
1% coverage
Beauty & Cosmetics
0% coverage
Health
0% coverage
Software
0% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 113 because some stores carry much larger inventories. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 416 · 60%
$25-$49 203 · 29%
$50-$99 58 · 8%
$100-$199 11 · 2%
$200-$499 4 · 1%
$500+ 3 · 0%
Store currencies
USD 343 EUR 111 GBP 59 AUD 47 CAD 31 INR 21 MXN 11 PEN 7

Among stores with pricing data, the most common price range is Under $25. The average is higher at $30 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Bundler ‑ Product Bundles App, Printful: Print on Demand, UpPromote Affiliate Marketing.

Social media platforms

Instagram (65%), Facebook (41%), TikTok (23%).

Instagram
65%
Facebook
41%
TikTok
23%
YouTube
17%
Pinterest
14%
Twitter / X
7%
LinkedIn
3%

Social media adoption is strong at 68%, and 6% of stores run Meta ad campaigns. That's 7 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (6%), Google Ads (3%).

Google Analytics
27%
Google Tag Manager
6%
Google Ads
3%
Facebook Pixel
3%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Craft.

Dawn 29% Debut 6% Craft 5% Horizon 5% Sense 4% Studio 3% Refresh 2% Shrine Pro 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

337 products $25 avg 1 ads
Office Supplies planner discbound Rebuy Personalization Engine Sky Pilot ‑ Digital Downloads
14 products $32 avg 16 ads
Books & Literature Celebrations & Gifts Office Supplies journal planner UpPromote Affiliate Marketing LayoutHub ‑ Easy Page Builder
13 products $26 avg 7 ads
Office Supplies planner organization
174 products $22 avg 1 ads
Books & Literature Apparel & Accessories religious books journals
5 products $573 avg 2 ads
Arts & Entertainment journal stationery
Aureline Planners United States
15 products $46 avg 5 ads
Office Supplies planner organization
214 products $22 avg 11 ads
Apparel & Accessories Arts & Entertainment planner notepad Loox ‑ Product Reviews App ShareASale
67 products $17 avg
Office Supplies budget planner envelope budget Stamped Reviews & Loyalty
175 products $4 avg
Office Supplies planner calendar
25 products $74 avg
22 products $15 avg
Office Supplies notebooks journals Lucky Orange Heatmaps & Replay
199 products $22 avg
Apparel & Accessories Arts & Entertainment t-shirts notepad Infinite Product Options

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FAQ

How many Shopify Planner stores are there?

We currently track 703 active Shopify stores in the Planner segment.

Are Shopify Planner stores growing?

Yes. In the last 30 days, 72 new stores were indexed in the Planner segment, showing a 10% monthly growth rate.

What is the average product price in Shopify Planner stores?

Among stores with pricing data, the average listed price is about $30, with the most common pricing band at Under $25.

What apps are most popular for Shopify Planner stores?

The top apps are Bundler ‑ Product Bundles App, Printful: Print on Demand, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.