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Shopify topic analytics
Topic
Updated May 4, 2026
Shopify

197 Shopify Puzzle store Stores: Stats & Market Data (2026)

197 active Shopify stores fall into the Puzzle store segment, with 26 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Toys & Games, Arts & Entertainment, Books & Literature. 66% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

66%
Social media
11%
Meta ads
55%
Contact info
Total Stores
197
Active Shopify stores
New (30d)
26
Newly added in the last 30 days
Avg. Products
606
Among 195 stores with catalog data
Avg. Price
$35
Among 194 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

19 9 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

26 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the Shopify average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 40 · 21%
10-49 49 · 25%
50-199 44 · 23%
200-999 39 · 20%
1k-4.9k 19 · 10%
5k+ 4 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
59% coverage
Arts & Entertainment
36% coverage
Books & Literature
4% coverage
Apparel & Accessories
2% coverage
Home & Garden
2% coverage
Baby & Kids
1% coverage
Celebrations & Gifts
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 606 because some stores carry much larger inventories. That's larger than the Shopify average of 437. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 79 · 41%
$25-$49 87 · 45%
$50-$99 19 · 10%
$100-$199 9 · 5%
Store currencies
USD 94 EUR 28 GBP 17 CAD 16 AUD 11 INR 7 DKK 3 NZD 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $35 because some stores price much higher, pulling it up. That's below the Shopify average of $215.

Popular apps

The most popular are Printful: Print on Demand, Hextom: Free Shipping Bar, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (63%), Facebook (53%), TikTok (19%).

Instagram
63%
Facebook
53%
TikTok
19%
YouTube
15%
Twitter / X
11%
Pinterest
8%
LinkedIn
2%

Social media adoption is strong at 66%, and 11% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (38%), Google Tag Manager (14%), Google Ads (7%).

Google Analytics
38%
Google Tag Manager
14%
Google Ads
7%
Facebook Pixel
3%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 25% Debut 6% Horizon 5% Studio 4% Craft 3% Ella 3% Sense 3% Spotlight 3%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

36 products $30 avg 10 ads
Toys & Games puzzle store jigsaw puzzles
Iconic Puzzles United States
621 products $76 avg 359 ads
Arts & Entertainment wooden puzzle puzzle store Loox ‑ Visual Product Reviews Snapchat Ads
113 products $20 avg 4 ads
Toys & Games puzzle store games and puzzles Searchanise Search & Filter
1,156 products $16 avg
Arts & Entertainment jigsaw puzzles puzzle store Recharge Subscriptions App
Zigsaw - Online Jigsaw Puzzles Store Congo (the Democratic Republic of the)
6 products $27 avg
Toys & Games jigsaw puzzles puzzle store Ryviu: Reviews & Loyalty App
What The Puzzles United States
50 products $12 avg 6 ads
Toys & Games puzzle store jigsaw puzzles
7 products $30 avg
Toys & Games wooden puzzles kids educational toys Afterpay On‑Site Messaging
131 products $20 avg
Toys & Games jigsaw puzzles puzzles for adults UpPromote Affiliate Marketing Hulk Contact Form Builder
8 products $16 avg
Toys & Games jigsaw puzzles family entertainment
9 products $108 avg
Arts & Entertainment puzzle store craft supplies
13 products $24 avg
Toys & Games puzzle store board games Printful: Print on Demand

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FAQ

How many Shopify Puzzle store stores are there?

We currently track 197 active Shopify stores in the Puzzle store segment.

Are Shopify Puzzle store stores growing?

Yes. In the last 30 days, 26 new stores were indexed in the Puzzle store segment, showing a 13% monthly growth rate.

What is the average product price in Shopify Puzzle store stores?

Among stores with pricing data, the average listed price is about $35, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Puzzle store stores?

The top apps are Printful: Print on Demand, Hextom: Free Shipping Bar, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.