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Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

1,076 Shopify Special occasion Stores: Stats & Market Data (2026)

1,076 active Shopify stores fall into the Special occasion segment, with 113 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Wedding. 62% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

62%
Social media
5%
Meta ads
51%
Contact info
Total Stores
1,076
Active Shopify stores
New (30d)
113
Newly added in the last 30 days
Avg. Products
313
Among 1,055 stores with catalog data
Avg. Price
$81
Among 1,042 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

108 54 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

113 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Shopify average of 17%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 256 · 24%
10-49 342 · 32%
50-199 258 · 24%
200-999 146 · 14%
1k-4.9k 40 · 4%
5k+ 13 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
88% coverage
Apparel & Accessories
7% coverage
Wedding
2% coverage
Home & Garden
2% coverage
Food & Beverages
1% coverage
Arts & Entertainment
1% coverage
Jewelry & Watches
1% coverage
Baby & Kids
0% coverage
Adult 3 Books & Literature 3 Beauty & Cosmetics 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 313 because some stores carry much larger inventories. That's smaller than the Shopify average of 447. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 326 · 31%
$25-$49 297 · 29%
$50-$99 224 · 21%
$100-$199 121 · 12%
$200-$499 54 · 5%
$500+ 20 · 2%
Store currencies
USD 526 EUR 139 GBP 88 AUD 64 CAD 54 INR 35 NZD 20 AED 14

Among stores with pricing data, the most common price range is Under $25. The average is higher at $81 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Loox ‑ Product Reviews App, Infinite Product Options, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (57%), Facebook (43%), TikTok (17%).

Instagram
57%
Facebook
43%
TikTok
17%
Pinterest
8%
YouTube
8%
Twitter / X
6%
LinkedIn
2%

Social media adoption is strong at 62%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (6%), Google Ads (4%).

Google Analytics
26%
Google Tag Manager
6%
Google Ads
4%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 25% Debut 9% Horizon 5% Craft 4% Shrine Pro 3% Sense 2% Refresh 2% Spotlight 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

7 products $26 avg 1 ads
Celebrations & Gifts gift shop custom gifts
41 products $15 avg 3 ads
Celebrations & Gifts festive products gifts Klaviyo: Email Marketing & SMS
20 products $37 avg 19 ads
Celebrations & Gifts personalized gifts home decor
Italy Gold Jewelry United States
225 products $845 avg 5 ads
Jewelry & Watches gold jewelry gifts Wyllo
7 products $40 avg 3 ads
Arts & Entertainment custom songs personalized music Loox ‑ Product Reviews App
78 products $39 avg 13 ads
Apparel & Accessories fashion lingerie
72 products $15 avg 3 ads
Celebrations & Gifts gift set gift box Pop Convert ‑ Pop Ups, Banners Variant Option Product Options
709 products $517 avg 1 ads
Celebrations & Gifts customized gifts special occasion Variant Option Product Options Wishlist Hero
32 products $10 avg 9 ads
Celebrations & Gifts gift voucher home delivery
Nana Banana United States
103 products $15 avg
Celebrations & Gifts gift cards gifts Avada AI SEO Suite Optimizer
15 products $47 avg 15 ads
Celebrations & Gifts romantic gifts jewelry gifts
373 products $13 avg
Celebrations & Gifts personalised gifts wrapping paper

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FAQ

How many Shopify Special occasion stores are there?

We currently track 1,076 active Shopify stores in the Special occasion segment.

Are Shopify Special occasion stores growing?

Yes. In the last 30 days, 113 new stores were indexed in the Special occasion segment, showing a 11% monthly growth rate.

What is the average product price in Shopify Special occasion stores?

Among stores with pricing data, the average listed price is about $81, with the most common pricing band at Under $25.

What apps are most popular for Shopify Special occasion stores?

The top apps are Loox ‑ Product Reviews App, Infinite Product Options, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.