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Updated Apr 27, 2026
Shopify

916 Shopify Stores in Nigeria: Stats & Trends (2026)

We track 916 active Shopify stores in Nigeria, with 155 newly added in the last 30 days (17% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Electronics. 61% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

61%
Social media
10%
Meta ads
49%
Contact info
Total Stores
916
Active Shopify stores
New (30d)
155
Newly added in the last 30 days
Avg. Products
470
Among 881 stores with catalog data
Avg. Price
$219
Among 868 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

150 75 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

155 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 179 · 20%
10-49 263 · 30%
50-199 217 · 25%
200-999 140 · 16%
1k-4.9k 68 · 8%
5k+ 14 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
32% coverage
Beauty & Cosmetics
14% coverage
Electronics
11% coverage
Home & Garden
9% coverage
Food & Beverages
7% coverage
Jewelry & Watches
5% coverage
Health
5% coverage
Celebrations & Gifts
3% coverage
Arts & Entertainment
3% coverage
Baby & Kids
2% coverage
Books & Literature
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 470 because some stores carry much larger inventories. That's larger than the Shopify average of 447. The most popular store categories in this market are Apparel & Accessories, Beauty & Cosmetics, Electronics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 346 · 40%
$25-$49 220 · 25%
$50-$99 130 · 15%
$100-$199 80 · 9%
$200-$499 60 · 7%
$500+ 32 · 4%
Store currencies
NGN 668 USD 160 EUR 29 GBP 12 CAD 9 AUD 5 INR 4 JPY 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $219 because some stores price much higher, pulling it up.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Printful: Print on Demand, Loox ‑ Product Reviews App.

Social media platforms

Instagram (57%), Facebook (33%), TikTok (23%).

Instagram
57%
Facebook
33%
TikTok
23%
Twitter / X
21%
YouTube
13%
Pinterest
6%
LinkedIn
3%

Social media adoption is strong at 61%, and 10% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (7%), Google Ads (4%).

Google Analytics
26%
Google Tag Manager
7%
Google Ads
4%
Facebook Pixel
4%
TikTok Pixel
3%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 25% Horizon 13% Debut 5% Refresh 3% Sense 3% Prestige 3% Trade 3% Craft 2%

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Geographic breakdown

Province and city-level distribution within Nigeria

Top provinces / states
Province Stores Share
Lagos 436 48%
Abuja Federal Capital Territory 96 10%
England 24 3%
Rivers 20 2%
Oyo 18 2%
California 17 2%
New York 16 2%
Ogun 13 1%
Florida 11 1%
Top cities
City Stores Share
Lagos 218 24%
Lekki 78 9%
Abuja 75 8%
Ikeja 32 3%
Ibadan 15 2%
Port Harcourt 15 2%
London 10 1%
Ojo 8 1%
Victoria Island 8 1%
Top shipping destinations
Nigeria · 753 United States · 472 United Kingdom · 432 Canada · 422 Ireland · 402 France · 399 Italy · 397 Germany · 396 Netherlands · 396 Belgium · 394

Representative stores

A varied sample — weighted by data completeness, refreshed daily

NectarHQ Nigeria
29 products $145 avg 29 ads
Apparel & Accessories Travel leather backpacks laptop bags Klaviyo: Email Marketing & SMS
13 products $45 avg 3 ads
Apparel & Accessories underwear clothing Klaviyo: Email Marketing & SMS
44 products $260 avg 3 ads
Electronics technology electronics
82 products $17 avg 2 ads
Health supplements vitamins
137 products $164 avg 2 ads
Business & Industrial generators spare parts Avada AI SEO Suite Optimizer
4,349 products $17 avg 2 ads
Apparel & Accessories casual wear activewear
9 products $41 avg 1 ads
Electronics Health electronics store health devices
2,518 products $165 avg 3 ads
Electronics home appliances smart gadgets
9ja Wa Nigeria
8 products $30 avg 2 ads
Health oral health dental care
488 products $25 avg 2 ads
Beauty & Cosmetics beauty products skincare
893 products $33 avg 3 ads
Apparel & Accessories men's clothing shoes
314 products $19 avg 6 ads
Apparel & Accessories men's fashion clothing store Hextom: Quick Announcement Bar

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FAQ

How many Shopify stores are in Nigeria?

Our database tracks 916 active Shopify stores in Nigeria.

How fast is the Nigeria Shopify market growing?

In the past 30 days, 155 new Shopify stores were indexed in Nigeria, reflecting a 17% monthly growth rate.

What is the average catalog size for Nigeria Shopify stores?

Among Shopify stores in Nigeria with catalog data, the average is about 470 products. The most common catalog size range is 10-49.

What are the most popular apps among Nigeria Shopify stores?

The top apps are Klaviyo: Email Marketing & SMS, Printful: Print on Demand, Loox ‑ Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.