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Updated June 22, 2026
Shopify

1,095 Shopify Stores in Nigeria: Stats & Trends (2026)

We track 1,095 active Shopify stores in Nigeria, with 269 newly added in the last 30 days (25% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Electronics. 49% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

49%
Social media
5%
Meta ads
45%
Contact info
Total Stores
1,095
Active Shopify stores
New (30d)
269
Newly added in the last 30 days
Avg. Products
343
Among 1,051 stores with catalog data
Avg. Price
$317
Among 1,028 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

284 142 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

269 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 20%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 244 · 23%
10-49 353 · 34%
50-199 248 · 24%
200-999 136 · 13%
1k-4.9k 58 · 6%
5k+ 12 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
21% coverage
Beauty & Cosmetics
11% coverage
Electronics
9% coverage
Home & Garden
6% coverage
Food & Beverages
5% coverage
Jewelry & Watches
3% coverage
Health
3% coverage
Celebrations & Gifts
2% coverage
Baby & Kids
1% coverage
Hardware
1% coverage
Arts & Entertainment
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 343 because some stores carry much larger inventories. That's smaller than the Shopify average of 428. The most popular store categories in this market are Apparel & Accessories, Beauty & Cosmetics, Electronics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 432 · 42%
$25-$49 263 · 26%
$50-$99 135 · 13%
$100-$199 95 · 9%
$200-$499 53 · 5%
$500+ 50 · 5%
Store currencies
NGN 978 USD 100 GBP 8 EUR 3 CAD 1 GHS 1 NPR 1 XAF 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $317 because some stores price much higher, pulling it up. That's above the Shopify average of $219.

Popular apps

The most popular are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (48%), Facebook (23%), TikTok (22%).

Instagram
48%
Facebook
23%
TikTok
22%
Twitter / X
18%
YouTube
10%
LinkedIn
3%
Pinterest
3%

About 49% of stores maintain social media profiles and 5% run Meta ads — moderate marketing investment overall. That's 9 percentage points below the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (5%), Facebook Pixel (3%).

Google Analytics
19%
Google Tag Manager
5%
Facebook Pixel
3%
Google Ads
3%
TikTok Pixel
2%

Popular themes

The most used are Dawn, Horizon, Trade.

Dawn 24% Horizon 24% Trade 3% Refresh 3% Sense 3% Atelier 2% Tinker 2% Spotlight 2%

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Geographic breakdown

Province and city-level distribution within Nigeria

Top provinces / states
Province Stores Share
Lagos 597 55%
Abuja Federal Capital Territory 182 17%
Oyo 27 2%
Rivers 26 2%
England 15 1%
Edo 13 1%
Ogun 12 1%
Delaware 11 1%
Abia 9 1%
Delta 9 1%
Top cities
City Stores Share
Lagos 325 30%
Abuja 145 13%
Lekki 104 9%
Ikeja 36 3%
Port Harcourt 26 2%
Ibadan 24 2%
Lagos 11 1%
Benin City 9 1%
Enugu 9 1%
Top shipping destinations
Nigeria · 1,047 United States · 556 United Kingdom · 551 Canada · 546 Ireland · 528 France · 526 Germany · 525 Netherlands · 525 Sweden · 525 Belgium · 524

Representative stores

A varied sample - weighted by data completeness, refreshed daily

877 products $31 avg 2 ads
Apparel & Accessories Men's Clothing Shoes Shopify Inbox Yotpo: Email Marketing & SMS
905 products $18 avg 2 ads
Beauty & Cosmetics Fragrance
5 products $70 avg 3 ads
Celebrations & Gifts Party Supplies Gift Baskets Hextom: Countdown Timer Bar Evey Events & Tickets
4,547 products $533 avg 2 ads
Electronics Home & Garden Electronics Home Appliances Bundler ‑ Product Bundles App Shopify Inbox
NectarHQ Nigeria
28 products $143 avg 3 ads
Apparel & Accessories Bags Essential Announcement Bar Judge.me Product Reviews App
NectarHQ Nigeria
28 products $144 avg 20 ads
Apparel & Accessories Travel Essential Announcement Bar Judge.me Product Reviews App
38 products $20 avg 1 ads
Apparel & Accessories Haircare Hair Extensions Hextom: Countdown Timer Bar Powerful Contact Form Builder
11 products $4 avg 1 ads
Apparel & Accessories Hair Extensions Fashion Accessories Judge.me Product Reviews App
15 products $169 avg 5 ads
Electronics Home Appliances Electronics UpPromote Affiliate Marketing Hextom: Countdown Timer Bar
HAZILWARES Nigeria
13 products $102 avg 3 ads
Electronics Jewelry & Watches Jewelry Parkour: TikTok Pixel & CAPI
6 products $7 avg 11 ads
Beauty & Cosmetics Skincare UpPromote Affiliate Marketing Hulk Contact Form Builder
9 products $6 avg 1 ads
Shopify Inbox Judge.me Product Reviews App

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FAQ

How many Shopify stores are in Nigeria?

Our database tracks 1,095 active Shopify stores in Nigeria.

How fast is the Nigeria Shopify market growing?

In the past 30 days, 269 new Shopify stores were indexed in Nigeria, reflecting a 25% monthly growth rate.

What is the average catalog size for Nigeria Shopify stores?

Among Shopify stores in Nigeria with catalog data, the average is about 343 products. The most common catalog size range is 10-49.

What are the most popular apps among Nigeria Shopify stores?

The top apps are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.