1,251 Shopify Baby gifts Stores: Stats & Market Data (2026)
1,251 active Shopify stores fall into the Baby gifts segment, with 337 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Baby & Kids, Celebrations & Gifts, Apparel & Accessories. 78% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
337 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Animals & Pet Supplies 3Among stores with catalog data, the 50-199 product range is most common. The average is 498 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are United States, Australia, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $50 because some stores price much higher, pulling it up. That's below the Shopify average of $217.
Popular apps
The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.
Marketing & analytics tools
Google Analytics (46%), Google Tag Manager (10%), Google Ads (5%).
Popular themes
The most used are Dawn, Debut, Craft.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
AfterShip Product Reviews
FBP: Fast Bundle & Upsell
Shopify Inbox
UpPromote Affiliate Marketing
Instafeed ‑ Instagram Feed
Shopify Inbox
Judge.me Product Reviews App
Scrolly: Scroll To Top Button
Powerful Contact Form Builder
Frequently Bought Together CBB
Avada AI SEO Suite Optimizer
Fontify: Google & Custom Fonts
Afterpay On‑Site Messaging
Upsell, Cross sell & Bundles
CJdropshipping: Much Faster
Shopify Inbox
Klaviyo: Email Marketing & SMS
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Start Free TrialFAQ
How many Shopify Baby gifts stores are there?
We currently track 1,251 active Shopify stores in the Baby gifts segment.
Are Shopify Baby gifts stores growing?
Yes. In the last 30 days, 337 new stores were indexed in the Baby gifts segment, showing a 27% monthly growth rate.
What is the average product price in Shopify Baby gifts stores?
Among stores with pricing data, the average listed price is about $50, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Baby gifts stores?
The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (75%), Facebook (63%), TikTok (18%).
Social media engagement is exceptionally high: 78% of stores maintain social profiles and 5% run Meta ads. That's 19 percentage points above the Shopify average of 59%.