173 Shopify Home workout Stores: Stats & Market Data (2026)
173 active Shopify stores fall into the Home workout segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Health, Home & Garden. 50% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
8 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 63 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, Germany, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $245 because some stores price much higher, pulling it up. That's above the Shopify average of $219.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.
Marketing & analytics tools
Google Analytics (37%), Google Tag Manager (12%), Google Ads (8%).
Popular themes
The most used are Dawn, Shrine Pro, Debut.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
UpPromote Affiliate Marketing
TA Banner Slider, Sales Pop up
Awin ‑ Affiliate Marketing
CartBot: Gift with purchase
Kaching Bundles App & Upsells
GemPages Landing Page Builder
Loox ‑ Product Reviews App
Omnisend Email Marketing & SMS
Powerful Contact Form Builder
GemPages Landing Page Builder
UpPromote Affiliate Marketing
Shopify Inbox
Judge.me Product Reviews App
Klaviyo: Email Marketing & SMS
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Start Free TrialFAQ
How many Shopify Home workout stores are there?
We currently track 173 active Shopify stores in the Home workout segment.
Are Shopify Home workout stores growing?
Yes. In the last 30 days, 8 new stores were indexed in the Home workout segment, showing a 5% monthly growth rate.
What is the average product price in Shopify Home workout stores?
Among stores with pricing data, the average listed price is about $245, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Home workout stores?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (47%), Facebook (37%), YouTube (21%).
Social media adoption is strong at 50%, and 12% of stores run Meta ad campaigns. That's 9 percentage points below the Shopify average of 59%.