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Wix store intelligence Subcategory report Data snapshot July 29, 2026
Wix

Wix Board Games & Puzzles stores

BootLeads currently tracks 1,077 active Wix storefronts classified in the Board Games & Puzzles subcategory.

Research note
Explore 1,077 matching stores

Search store-level records and export available contact, catalog, social, and technology data.

Active stores
1,077
Current records in this report
Added to BootLeads (30d)
124
First detected by BootLeads
Platform dataset share
0.2%
Share of tracked Wix stores
Median products
26
1,075 stores · 100% coverage

Key findings

Current database snapshot
  • This report covers 0.2% of the active Wix stores currently tracked by BootLeads.

  • Among stores with catalog data, the estimated median is 26 products, 13% above the classified-store platform median for catalog size.

  • Among stores with usable price data, the estimated median store-average product price is $27.74, 23% below the classified-store platform median for store-average product price.

  • United States is the most common identified country with 258 stores.

Store examples

A rotating sample selected for data completeness. It is not a ranking.

Search the full dataset →
Home | Fix2Play
www.fix2play.ch
Switzerland 12 products $69.11 average product price
Toys & Games Board Games & Puzzles
HOME | Toymart
www.toymartstores.com
3,278 products $48.49 average product price
Toys & Games Board Games & Puzzles Video Games

Market composition

Identified countries and related classifications within this subcategory dataset.

Top identified countries

United States 258 · 24%
United Kingdom 100 · 9%

Category context

Related subcategories

Action Figures 165 · 15%
Video Games 122 · 11%

Category labels are non-exclusive; one store may contribute to several categories and matching subcategories. 1,077 stores · 100% coverage.

Commerce profile

Catalog, store-average price, and currency metrics from records meeting the reporting threshold.

Catalog size

Estimated median 26 products; middle 50% spans 8-112.
1-9 321 · 30%
10-49 365 · 34%
50-199 206 · 19%
200-999 127 · 12%
1k-4.9k 50 · 5%
5k+ 6 · 1%

Store-average product prices

Estimated median $27.74; middle 50% of store averages spans $17.86-$47.45.
Under $25 296 · 44%
$25-$49 217 · 32%
$50-$99 92 · 14%
$100-$199 36 · 5%
$200-$499 11 · 2%
$500+ 17 · 3%

Store currencies

USD 48% EUR 13% GBP 10%

Catalog: 1,075 stores · 100% coverage · Store-average price: 669 stores · 62% coverage · Currency: 1,062 stores · 99% coverage. Coverage measures available records; it does not by itself prove that missing data is representative.

Marketing and reach

Observable storefront signals, not estimates of campaign performance.

Reach signals

Social profiles
68%
Detected on public storefronts
Meta advertising
1%
Meta ads detected in the past 30 days
Contact data
62%
Detected email, phone, or WhatsApp

Social platforms

Instagram 612 · 57%
Facebook 534 · 50%
YouTube 205 · 19%
Twitter / X 152 · 14%
TikTok 145 · 13%
LinkedIn 63 · 6%

Social platforms and trackers are non-exclusive. Percentages use all stores in this report as the denominator; contact details are detected, not verified.

Store footprint

Language, domain-registration, and catalog-activity signals from available records.

Store languages

English 744 · 69%
French 54 · 5%

Domain registration periods

944 stores · 88% coverage
Before 2016 110 · 12%
2016-2019 158 · 17%
2020-2022 253 · 27%
2023 or later 423 · 45%

Domain-period percentages use stores with an available registration date as the denominator. Domain dates describe the domain, not when the business opened.

Data methodology

Active stores

Counts include storefronts currently marked active in the BootLeads Wix index after removals and duplicate-domain exclusions.

Added to BootLeads

The 30-day figure uses the date BootLeads first indexed a store. It does not represent confirmed launches or market growth.

Statistical coverage

Product medians use stores with 1-100,000 detected products. Price medians use each store's average product price in USD above $0 and up to $100,000. Percentiles are estimates; visible modules require 50 records and 20% coverage, while headline findings require 50%.

Category classification

Category totals use a controlled category and subcategory taxonomy. Classification covers 52% of active Wix records and favors records with richer catalog data; comparisons use that classified cohort. Counts are not market-size estimates, and labels are non-exclusive.

Data snapshot

This report is generated from the active-store index and cached for up to six hours. Store-level fields may update at different times.