Use Cases Features Pricing API Log in
Wix store intelligence Subcategory report Data snapshot July 29, 2026
Wix

Wix Makeup stores

BootLeads currently tracks 3,326 active Wix storefronts classified in the Makeup subcategory.

Research note
Explore 3,326 matching stores

Search store-level records and export available contact, catalog, social, and technology data.

Active stores
3,326
Current records in this report
Added to BootLeads (30d)
317
First detected by BootLeads
Platform dataset share
0.5%
Share of tracked Wix stores
Median products
25
3,305 stores · 99% coverage

Key findings

Current database snapshot
  • This report covers 0.5% of the active Wix stores currently tracked by BootLeads.

  • Among stores with catalog data, the estimated median is 25 products, close to the classified-store platform median.

  • Among stores with usable price data, the estimated median store-average product price is $21.21, 41% below the classified-store platform median for store-average product price.

  • United States is the most common identified country with 771 stores.

Store examples

A rotating sample selected for data completeness. It is not a ranking.

Search the full dataset →
Crystal Scott Artistry
www.crystalscottartistry.com
United States 14 products $10.43 average product price
Beauty & Cosmetics Makeup Skincare
HOME | My Store
www.glorestore.com.br
Brazil 68 products $15.02 average product price
Beauty & Cosmetics Makeup Skincare

Market composition

Identified countries and related classifications within this subcategory dataset.

Top identified countries

United States 771 · 23%
United Kingdom 450 · 14%
Brazil 225 · 7%
Australia 87 · 3%
Canada 84 · 3%
France 52 · 2%

Category context

Beauty & Cosmetics 3,326 · 100%

Related subcategories

Skincare 1,847 · 56%
Haircare 653 · 20%
Beauty Tools 380 · 11%
Fragrances 272 · 8%

Category labels are non-exclusive; one store may contribute to several categories and matching subcategories. 3,326 stores · 100% coverage.

Commerce profile

Catalog, store-average price, and currency metrics from records meeting the reporting threshold.

Catalog size

Estimated median 25 products; middle 50% spans 12-65.
1-9 602 · 18%
10-49 1,649 · 50%
50-199 772 · 23%
200-999 230 · 7%
1k-4.9k 48 · 1%
5k+ 4 · 0%

Store-average product prices

Estimated median $21.21; middle 50% of store averages spans $12.89-$39.98.
Under $25 1,281 · 57%
$25-$49 545 · 24%
$50-$99 267 · 12%
$100-$199 85 · 4%
$200-$499 54 · 2%
$500+ 28 · 1%

Store currencies

USD 45% GBP 15% EUR 10% BRL 7% CAD 4% AUD 3%

Catalog: 3,305 stores · 99% coverage · Store-average price: 2,260 stores · 68% coverage · Currency: 3,303 stores · 99% coverage. Coverage measures available records; it does not by itself prove that missing data is representative.

Marketing and reach

Observable storefront signals, not estimates of campaign performance.

Reach signals

Social profiles
71%
Detected on public storefronts
Meta advertising
1%
Meta ads detected in the past 30 days
Contact data
58%
Detected email, phone, or WhatsApp

Social platforms

Instagram 1,771 · 53%
Facebook 1,356 · 41%
Pinterest 526 · 16%
TikTok 419 · 13%
YouTube 284 · 9%
Twitter / X 250 · 8%

Social platforms and trackers are non-exclusive. Percentages use all stores in this report as the denominator; contact details are detected, not verified.

Store footprint

Language, domain-registration, and catalog-activity signals from available records.

Store languages

English 2,227 · 67%
Portuguese 222 · 7%
Spanish 140 · 4%
French 97 · 3%
German 56 · 2%
Dutch 52 · 2%

Domain registration periods

3,013 stores · 91% coverage
Before 2016 249 · 8%
2016-2019 514 · 17%
2020-2022 787 · 26%
2023 or later 1,463 · 49%

Domain-period percentages use stores with an available registration date as the denominator. Domain dates describe the domain, not when the business opened.

Data methodology

Active stores

Counts include storefronts currently marked active in the BootLeads Wix index after removals and duplicate-domain exclusions.

Added to BootLeads

The 30-day figure uses the date BootLeads first indexed a store. It does not represent confirmed launches or market growth.

Statistical coverage

Product medians use stores with 1-100,000 detected products. Price medians use each store's average product price in USD above $0 and up to $100,000. Percentiles are estimates; visible modules require 50 records and 20% coverage, while headline findings require 50%.

Category classification

Category totals use a controlled category and subcategory taxonomy. Classification covers 52% of active Wix records and favors records with richer catalog data; comparisons use that classified cohort. Counts are not market-size estimates, and labels are non-exclusive.

Data snapshot

This report is generated from the active-store index and cached for up to six hours. Store-level fields may update at different times.