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Shopify country analytics
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Updated June 1, 2026
Shopify

397 Shopify Stores in Ghana: Stats & Trends (2026)

We track 397 active Shopify stores in Ghana, with 104 newly added in the last 30 days (26% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Home & Garden. 48% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

48%
Social media
11%
Meta ads
45%
Contact info
Total Stores
397
Active Shopify stores
New (30d)
104
Newly added in the last 30 days
Avg. Products
267
Among 389 stores with catalog data
Avg. Price
$243
Among 382 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

112 56 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

104 new stores were added in the past 30 days — 26% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 98 · 25%
10-49 125 · 32%
50-199 77 · 20%
200-999 60 · 15%
1k-4.9k 27 · 7%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
19% coverage
Beauty & Cosmetics
13% coverage
Home & Garden
10% coverage
Electronics
9% coverage
Food & Beverages
6% coverage
Health
4% coverage
Jewelry & Watches
4% coverage
Hardware
3% coverage
Baby & Kids
2% coverage
Arts & Entertainment
2% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 267 because some stores carry much larger inventories. That's smaller than the Shopify average of 439. The most popular store categories in this market are Apparel & Accessories, Beauty & Cosmetics, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 187 · 49%
$25-$49 100 · 26%
$50-$99 54 · 14%
$100-$199 19 · 5%
$200-$499 15 · 4%
$500+ 7 · 2%
Store currencies
GHS 361 USD 27 XOF 4 EUR 2 GBP 1 NGN 1 ZAR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $243 because some stores price much higher, pulling it up. That's above the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Releasit COD Form & Upsells.

Social media platforms

Instagram (46%), TikTok (28%), Facebook (22%).

Instagram
46%
TikTok
28%
Facebook
22%
YouTube
11%
Twitter / X
9%
LinkedIn
4%
Pinterest
2%

About 48% of stores maintain social media profiles and 11% run Meta ads — moderate marketing investment overall. That's 11 percentage points below the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (17%), Google Tag Manager (4%), Facebook Pixel (3%).

Google Analytics
17%
Google Tag Manager
4%
Facebook Pixel
3%
Google Ads
1%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Horizon, Refresh.

Dawn 24% Horizon 23% Refresh 5% Spotlight 4% Sense 3% Debut 2% Prestige 2% Tinker 2%

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Geographic breakdown

Province and city-level distribution within Ghana

Top provinces / states
Province Stores Share
England 6 2%
Dubai 3 1%
Kowloon 3 1%
Alabama 2 1%
Lagos 2 1%
New York 2 1%
Oregon 2 1%
Edo 1 0%
Florida 1 0%
Top cities
City Stores Share
Accra 222 56%
Tema 15 4%
Kumasi 11 3%
Accra 6 2%
Accra 6 2%
Adenta Municipality 5 1%
Accra 4 1%
Kasoa 4 1%
Dubai 3 1%
Top shipping destinations
Ghana · 368 United States · 186 Canada · 181 United Kingdom · 180 Australia · 172 Belgium · 171 Germany · 171 Ireland · 171 Austria · 170 Switzerland · 170

Representative stores

A varied sample - weighted by data completeness, refreshed daily

Dwenini Ghana
45 products $28 avg 6 ads
Home & Garden water heater instant heating Avada Boost Sales Trust Badges
35 products $41 avg 1 ads
Apparel & Accessories Beauty & Cosmetics modest fashion luxury clothing Shogun ‑ Landing Page Builder Hextom: Upsell Sales Boost
814 products $36 avg 40 ads
Hardware diy tools home improvement Releasit COD Form & Upsells
19 products $98 avg 3 ads
Apparel & Accessories fashion clothing store Releasit COD Form & Upsells
17 products $41 avg 14 ads
Hardware diy supplies home improvement
45 products $57 avg 34 ads
Hardware hydraulic jack hand truck Releasit COD Form & Upsells
76 products $52 avg 7 ads
Electronics wireless bluetooth headphones electronics store Releasit COD Form & Upsells
312 products $272 avg
Business & Industrial fire safety security systems Shopify Inbox
10 products $5 avg
Sporting Goods sportswear sports gear Powerful Contact Form Builder Shopify Inbox
533 products $53 avg
Beauty & Cosmetics skincare products makeup store CK: Abandoned cart on WhatsApp Hextom: Free Shipping Bar
22 products $236 avg 7 ads
Electronics Home & Garden home appliances kitchen appliances UpPromote Affiliate Marketing Hextom: Countdown Timer Bar
279 products $22 avg
Apparel & Accessories women's fashion clothing store

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FAQ

How many Shopify stores are in Ghana?

Our database tracks 397 active Shopify stores in Ghana.

How fast is the Ghana Shopify market growing?

In the past 30 days, 104 new Shopify stores were indexed in Ghana, reflecting a 26% monthly growth rate.

What is the average catalog size for Ghana Shopify stores?

Among Shopify stores in Ghana with catalog data, the average is about 267 products. The most common catalog size range is 10-49.

What are the most popular apps among Ghana Shopify stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Releasit COD Form & Upsells. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.