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Updated May 18, 2026
Shopify

591 Shopify Stores in Ghana: Stats & Trends (2026)

We track 591 active Shopify stores in Ghana, with 144 newly added in the last 30 days (24% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 53% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.

53%
Social media
8%
Meta ads
47%
Contact info
Total Stores
591
Active Shopify stores
New (30d)
144
Newly added in the last 30 days
Avg. Products
330
Among 575 stores with catalog data
Avg. Price
$328
Among 566 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

84 42 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

144 new stores were added in the past 30 days — 24% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 128 · 22%
10-49 190 · 33%
50-199 141 · 25%
200-999 77 · 13%
1k-4.9k 33 · 6%
5k+ 6 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
24% coverage
Home & Garden
11% coverage
Beauty & Cosmetics
11% coverage
Electronics
8% coverage
Food & Beverages
7% coverage
Arts & Entertainment
5% coverage
Health
4% coverage
Jewelry & Watches
4% coverage
Celebrations & Gifts
3% coverage
Hardware
3% coverage
Vehicles & Parts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 330 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 213 · 38%
$25-$49 162 · 29%
$50-$99 87 · 15%
$100-$199 46 · 8%
$200-$499 33 · 6%
$500+ 25 · 4%
Store currencies
GHS 335 USD 171 EUR 25 GBP 15 AUD 10 CAD 8 XOF 5 ZAR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $328 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (49%), Facebook (31%), TikTok (20%).

Instagram
49%
Facebook
31%
TikTok
20%
YouTube
14%
Twitter / X
9%
Pinterest
4%
LinkedIn
4%

Social media adoption is strong at 53%, and 8% of stores run Meta ad campaigns. That's 6 percentage points below the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (21%), Google Tag Manager (6%), Facebook Pixel (3%).

Google Analytics
21%
Google Tag Manager
6%
Facebook Pixel
3%
Google Ads
3%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 21% Horizon 14% Debut 7% Refresh 4% Sense 3% Spotlight 2% Prestige 2% Craft 2%

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Geographic breakdown

Province and city-level distribution within Ghana

Top provinces / states
Province Stores Share
California 22 4%
England 17 3%
Florida 12 2%
Texas 12 2%
New York 10 2%
Georgia 7 1%
Ontario 7 1%
New South Wales 6 1%
Colorado 5 1%
Top cities
City Stores Share
Accra 208 35%
Tema 14 2%
Accra 7 1%
Kumasi 6 1%
New York 6 1%
Accra 6 1%
London 5 1%
Dubai 4 1%
Kasoa 4 1%
Top shipping destinations
Ghana · 382 United States · 343 United Kingdom · 256 Canada · 255 Germany · 249 Belgium · 248 Italy · 246 Netherlands · 246 France · 244 Ireland · 244

Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,908 products $235 avg 18 ads
Electronics smartphones tablets Kaching Bundles App & Upsells Judge.me Product Reviews App
22 products $49 avg 1 ads
Apparel & Accessories Beauty & Cosmetics modest fashion luxury clothing Shogun ‑ Landing Page Builder
1,533 products $7 avg 2 ads
Books & Literature online bookstore ghana books AfterShip Email Marketing,SMS
57 products $41 avg 27 ads
Jewelry & Watches men's watch stainless steel Releasit COD Form & Upsells
55 products $28 avg 1 ads
Books & Literature magic books grimoire Pop Convert ‑ Pop Ups, Banners Printful: Print on Demand
35 products $9 avg
Office Supplies digital planners note-taking apps Avada AI SEO Suite Optimizer Judge.me Product Reviews App
309 products $243 avg
Business & Industrial fire safety security systems Shopify Inbox
82 products $74 avg
Apparel & Accessories minimal style stylish clothing BUCKS Currency Converter PRO++
8 products $20 avg
Apparel & Accessories fashion accessories eyewear Printful: Print on Demand
62 products $207 avg
Arts & Entertainment aircraft models hobby kits Judge.me Product Reviews App
17 products $33 avg
Electronics wireless earbuds headphones UpPromote Affiliate Marketing Wyllo
7 products $15 avg 3 ads
everyday needs online store TA Banner Slider, Sales Pop up Judge.me Product Reviews App

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FAQ

How many Shopify stores are in Ghana?

Our database tracks 591 active Shopify stores in Ghana.

How fast is the Ghana Shopify market growing?

In the past 30 days, 144 new Shopify stores were indexed in Ghana, reflecting a 24% monthly growth rate.

What is the average catalog size for Ghana Shopify stores?

Among Shopify stores in Ghana with catalog data, the average is about 330 products. The most common catalog size range is 10-49.

What are the most popular apps among Ghana Shopify stores?

The top apps are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.