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Updated June 22, 2026
Shopify

445 Shopify Stores in Ghana: Stats & Trends (2026)

We track 445 active Shopify stores in Ghana, with 113 newly added in the last 30 days (25% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Home & Garden. 45% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

45%
Social media
10%
Meta ads
44%
Contact info
Total Stores
445
Active Shopify stores
New (30d)
113
Newly added in the last 30 days
Avg. Products
230
Among 430 stores with catalog data
Avg. Price
$157
Among 422 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

108 54 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

113 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 19%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 126 · 29%
10-49 131 · 30%
50-199 84 · 20%
200-999 61 · 14%
1k-4.9k 27 · 6%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
17% coverage
Beauty & Cosmetics
10% coverage
Home & Garden
9% coverage
Electronics
8% coverage
Food & Beverages
6% coverage
Jewelry & Watches
4% coverage
Health
4% coverage
Hardware
3% coverage
Baby & Kids
1% coverage
Celebrations & Gifts
1% coverage
Arts & Entertainment
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 230 because some stores carry much larger inventories. That's smaller than the Shopify average of 408. The most popular store categories in this market are Apparel & Accessories, Beauty & Cosmetics, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 191 · 45%
$25-$49 114 · 27%
$50-$99 59 · 14%
$100-$199 25 · 6%
$200-$499 23 · 5%
$500+ 10 · 2%
Store currencies
GHS 403 USD 34 XOF 4 EUR 2 GBP 1 ZAR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $157 because some stores price much higher, pulling it up. That's below the Shopify average of $218.

Popular apps

The most popular are Shopify Inbox, Judge.me Product Reviews App, Releasit COD Form & Upsells.

Social media platforms

Instagram (44%), TikTok (26%), Facebook (21%).

Instagram
44%
TikTok
26%
Facebook
21%
YouTube
10%
Twitter / X
9%
LinkedIn
3%
Pinterest
1%

About 45% of stores maintain social media profiles and 10% run Meta ads — moderate marketing investment overall. That's 11 percentage points below the Shopify average of 56%.

Marketing & analytics tools

Google Analytics (15%), Google Tag Manager (3%), Facebook Pixel (2%).

Google Analytics
15%
Google Tag Manager
3%
Facebook Pixel
2%
Google Ads
1%

Popular themes

The most used are Horizon, Dawn, Refresh.

Horizon 25% Dawn 23% Refresh 4% Spotlight 4% Craft 2% Sense 2% Tinker 2% Trade 2%

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Geographic breakdown

Province and city-level distribution within Ghana

Top provinces / states
Province Stores Share
England 7 2%
Dubai 2 0%
Kowloon 2 0%
New York 2 0%
Alabama 1 0%
Delaware 1 0%
Edo 1 0%
Florida 1 0%
Gauteng 1 0%
Top cities
City Stores Share
Accra 237 53%
Tema 17 4%
Kumasi 12 3%
Accra 7 2%
Kasoa 6 1%
Accra 6 1%
Adenta Municipality 5 1%
Amasaman 4 1%
Accra 3 1%
Top shipping destinations
Ghana · 420 United States · 231 Canada · 230 United Kingdom · 228 Australia · 223 Belgium · 223 France · 222 Ireland · 222 Germany · 221 Denmark · 221

Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,441 products $84 avg 1 ads
Apparel & Accessories Shoes Fashion Accessories
16 products $15 avg 2 ads
Health Wellness Judge.me Product Reviews App
16 products $19 avg 2 ads
Judge.me Product Reviews App
1,725 products $12 avg 4 ads
Books & Literature AfterShip Email Marketing,SMS Shopify Inbox
3,677 products $48 avg
Sporting Goods Sports Equipment Fitness Equipment Shopify Inbox Microsoft Clarity: AI Insights
19 products $50 avg 3 ads
Releasit COD Form & Upsells
37 products $24 avg
Apparel & Accessories T-Shirts Clothing
6 products $4 avg
Food & Beverages Celebrations & Gifts Food & Beverages Shopify Inbox
62 products $24 avg 1 ads
Electronics Audio Electronics Releasit COD Fee & Partial Pay Simprosys Google Shopping Feed
45 products $5056 avg
Home & Garden
19 products $19 avg 1 ads
Apparel & Accessories Bags Sunglasses & Eyewear B: WhatsApp Chat, Abandon Cart Parkour: TikTok Pixel & CAPI
Rimiles Ghana
88 products $20 avg
Jewelry & Watches

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FAQ

How many Shopify stores are in Ghana?

Our database tracks 445 active Shopify stores in Ghana.

How fast is the Ghana Shopify market growing?

In the past 30 days, 113 new Shopify stores were indexed in Ghana, reflecting a 25% monthly growth rate.

What is the average catalog size for Ghana Shopify stores?

Among Shopify stores in Ghana with catalog data, the average is about 230 products. The most common catalog size range is 10-49.

What are the most popular apps among Ghana Shopify stores?

The top apps are Shopify Inbox, Judge.me Product Reviews App, Releasit COD Form & Upsells. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.