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WooCommerce country analytics
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Updated June 8, 2026
WooCommerce

127 WooCommerce Stores in Ghana: Stats & Trends (2026)

We track 127 active WooCommerce stores in Ghana, with 55 newly added in the last 30 days (43% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Electronics, Home & Garden, Business & Industrial. 52% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

52%
Social media
1%
Meta ads
69%
Contact info
Total Stores
127
Active WooCommerce stores
New (30d)
55
Newly added in the last 30 days
Avg. Products
128
Among 123 stores with catalog data
Avg. Price
$175
Among 99 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

51 25 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

55 new stores were added in the past 30 days — 43% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 28 · 23%
10-49 59 · 48%
50-199 19 · 15%
200-999 13 · 11%
1k-4.9k 4 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
13% coverage
Home & Garden
7% coverage
Business & Industrial
6% coverage
Education & Courses
6% coverage
Food & Beverages
5% coverage
Apparel & Accessories
4% coverage
Arts & Entertainment
3% coverage
Hardware
3% coverage
Celebrations & Gifts
2% coverage
Health
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 128 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,571. The most popular store categories in this market are Electronics, Home & Garden, Business & Industrial.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 43 · 43%
$25-$49 16 · 16%
$50-$99 11 · 11%
$100-$199 10 · 10%
$200-$499 7 · 7%
$500+ 12 · 12%
Store currencies
GHS 75 USD 37 GBP 4 NGN 1 TRY 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $175 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (42%), Instagram (35%), Twitter / X (33%).

Facebook
42%
Instagram
35%
Twitter / X
33%
LinkedIn
15%
YouTube
15%
TikTok
10%
Pinterest
5%

Social media adoption is strong at 52%, and 1% of stores run Meta ad campaigns. That's 7 percentage points above the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (13%), Google Ads (12%).

Google Analytics
26%
Google Tag Manager
13%
Google Ads
12%
Facebook Pixel
6%
Pinterest Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

268 products $208 avg 11 ads
Electronics electronics retailer
229 products $10 avg
Electronics phone accessories smart gadgets
14 products $41 avg
Education & Courses job portal career opportunities
10 products $4 avg
Education & Courses literature reading
11 products $6 avg
Arts & Entertainment Food & Beverages craft kits painting supplies
267 products $879 avg
Electronics home electronics appliances
40 products $28 avg
Education & Courses Arts & Entertainment Business & Industrial wordpress templates
139 products $3 avg
General Merchandise hotel restaurant menu breakfast options
18 products $64 avg
Apparel & Accessories fashion clothing
GITS Ghana
14 products $13 avg
10 products $69 avg
Business & Industrial business supplies hotel supplies

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FAQ

How many WooCommerce stores are in Ghana?

Our database tracks 127 active WooCommerce stores in Ghana.

How fast is the Ghana WooCommerce market growing?

In the past 30 days, 55 new WooCommerce stores were indexed in Ghana, reflecting a 43% monthly growth rate.

What is the average catalog size for Ghana WooCommerce stores?

Among WooCommerce stores in Ghana with catalog data, the average is about 128 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.