Use Cases Features Pricing API Log in
Shopify country analytics
Country
Updated July 13, 2026
Shopify

1,397 Shopify Stores in Iceland: Stats & Trends (2026)

We track 1,397 active Shopify stores in Iceland, with 149 newly added in the last 30 days (11% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 64% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

64%
Social media
2%
Meta ads
55%
Contact info
Total Stores
1,397
Active Shopify stores
New (30d)
149
Newly added in the last 30 days
Avg. Products
381
Among 1,329 stores with catalog data
Avg. Price
$271
Among 1,306 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

273 136 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

149 new stores were added in the past 30 days (11% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 331 · 25%
10-49 387 · 29%
50-199 291 · 22%
200-999 232 · 17%
1k-4.9k 66 · 5%
5k+ 22 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
14% coverage
Home & Garden
10% coverage
Beauty & Cosmetics
9% coverage
Arts & Entertainment
6% coverage
Food & Beverages
5% coverage
Celebrations & Gifts
4% coverage
Health
4% coverage
Electronics
2% coverage
Baby & Kids
2% coverage
Jewelry & Watches
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 381 because some stores carry much larger inventories. That's smaller than the Shopify average of 409. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 255 · 20%
$25-$49 345 · 26%
$50-$99 312 · 24%
$100-$199 203 · 16%
$200-$499 95 · 7%
$500+ 96 · 7%
Store currencies
ISK 1,330 USD 36 EUR 17 AUD 3 DKK 3 GBP 3 NOK 2 CAD 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $271 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App.

Social media platforms

Instagram (58%), Facebook (51%), TikTok (13%).

Instagram
58%
Facebook
51%
TikTok
13%
YouTube
4%
LinkedIn
1%
Pinterest
1%
Twitter / X
1%

Social media adoption is strong at 64%, and 2% of stores run Meta ad campaigns. That's 9 percentage points above the Shopify average of 55%.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (4%), Google Ads (2%).

Google Analytics
22%
Google Tag Manager
4%
Google Ads
2%
Facebook Pixel
2%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Horizon, Craft.

Dawn 30% Horizon 10% Craft 4% Debut 4% Refresh 3% Prestige 2% Sense 2% Spotlight 2%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Geographic breakdown

Province and city-level distribution within Iceland

Top provinces / states
Province Stores Share
England 10 1%
Kowloon 4 0%
California 2 0%
Delaware 2 0%
Ontario 2 0%
Auckland 1 0%
București 1 0%
Constanța 1 0%
Dubai 1 0%
Top cities
City Stores Share
Reykjavík 471 34%
Kópavogur 146 10%
Hafnarfjörður 89 6%
Reykjavik 74 5%
Garðabær 72 5%
Akureyri 60 4%
Selfoss 42 3%
Mosfellsbær 35 3%
Hafnarfjordur 25 2%
Top shipping destinations
Iceland · 1,328 Denmark · 621 Sweden · 615 Germany · 613 Finland · 613 United Kingdom · 613 Norway · 609 Belgium · 608 Netherlands · 608 France · 607

Representative stores

A varied sample - weighted by data completeness, refreshed daily

503 products $44 avg 1 ads
Education & Courses Toys Hextom: Free Shipping Bar Judge.me Product Reviews App
Hjarta Iceland
509 products $17 avg
381 products $86 avg
Apparel & Accessories Pandectes GDPR Compliance Klaviyo: Email Marketing & SMS
57 products $112 avg
Beauty & Cosmetics Skincare Heartcoding Sales & Discounts
587 products $150 avg
Apparel & Accessories Clothing Fashion Accessories Instafeed ‑ Instagram Feed Omnisend Email Marketing & SMS
22 products $2889 avg
Sporting Goods T Lab ‑ AI Language Translate Klaviyo: Email Marketing & SMS
6 products $9448 avg
Sporting Goods
Intería Iceland
34 products $56 avg
Home & Garden Home Decor Kitchenware
439 products $23 avg
Beauty & Cosmetics Beauty Products Okendo: Reviews & Loyalty
20 products $35 avg
Food & Beverages Wine & Spirits
9 products $120 avg
Health Google & YouTube Klaviyo: Email Marketing & SMS
Testund Iceland
19 products $40 avg
Food & Beverages

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many Shopify stores are in Iceland?

Our database tracks 1,397 active Shopify stores in Iceland.

How fast is the Iceland Shopify market growing?

In the past 30 days, 149 new Shopify stores were indexed in Iceland, reflecting a 11% monthly growth rate.

What is the average catalog size for Iceland Shopify stores?

Among Shopify stores in Iceland with catalog data, the average is about 381 products. The most common catalog size range is 10-49.

What are the most popular apps among Iceland Shopify stores?

The top apps are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.