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Updated May 18, 2026
Shopify

5,697 Shopify Stores in Morocco: Stats & Trends (2026)

We track 5,697 active Shopify stores in Morocco, with 2,363 newly added in the last 30 days (41% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Home & Garden. 40% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

40%
Social media
12%
Meta ads
40%
Contact info
Total Stores
5,697
Active Shopify stores
New (30d)
2,363
Newly added in the last 30 days
Avg. Products
154
Among 5,431 stores with catalog data
Avg. Price
$137
Among 5,376 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,537 768 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

2,363 new stores were added in the past 30 days — 41% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,323 · 43%
10-49 1,555 · 29%
50-199 897 · 17%
200-999 519 · 10%
1k-4.9k 116 · 2%
5k+ 21 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
22% coverage
Beauty & Cosmetics
11% coverage
Home & Garden
8% coverage
Electronics
5% coverage
Health
4% coverage
Jewelry & Watches
3% coverage
Arts & Entertainment
3% coverage
Food & Beverages
2% coverage
Furniture
1% coverage
Hardware
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 154 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The most popular store categories in this market are Apparel & Accessories, Beauty & Cosmetics, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,962 · 36%
$25-$49 2,079 · 39%
$50-$99 668 · 12%
$100-$199 327 · 6%
$200-$499 193 · 4%
$500+ 147 · 3%
Store currencies
MAD 4,366 USD 666 EUR 218 SAR 73 XAF 53 XOF 45 GBP 35 TZS 23

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $137 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are EasySell COD Form & Upsells, Releasit COD Form & Upsells, Judge.me Product Reviews App.

Social media platforms

Instagram (39%), Facebook (20%), TikTok (16%).

Instagram
39%
Facebook
20%
TikTok
16%
YouTube
5%
Pinterest
2%
Twitter / X
2%
LinkedIn
1%

About 40% of stores maintain social media profiles and 12% run Meta ads — moderate marketing investment overall. That's 19 percentage points below the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (12%), TikTok Pixel (10%), Facebook Pixel (6%).

Google Analytics
12%
TikTok Pixel
10%
Facebook Pixel
6%
Google Tag Manager
5%
Google Ads
3%

Popular themes

The most used are Dawn, Horizon, Sense.

Dawn 21% Horizon 18% Sense 6% Shrine Pro 5% Refresh 3% Solution Express 3% Shrine 2% Prestige 2%

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Geographic breakdown

Province and city-level distribution within Morocco

Top provinces / states
Province Stores Share
England 98 2%
Wyoming 68 1%
California 38 1%
New Mexico 24 0%
Dubai 23 0%
New York 23 0%
Texas 18 0%
Florida 14 0%
South Carolina 14 0%
Top cities
City Stores Share
Casablanca 1,238 22%
Rabat 214 4%
Casablanca 210 4%
Marrakech 163 3%
Agadir 159 3%
Casablanca 125 2%
Tanger 115 2%
Marrakesh 67 1%
London 65 1%
Top shipping destinations
Morocco · 5,206 United States · 3,642 France · 3,589 Belgium · 3,560 Germany · 3,549 Italy · 3,545 Spain · 3,544 Netherlands · 3,541 United Kingdom · 3,535 Portugal · 3,535

Representative stores

A varied sample - weighted by data completeness, refreshed daily

CasePhone Morocco
91 products $16 avg 1 ads
Electronics smartphones phone accessories
18 products $28 avg 7 ads
Apparel & Accessories cosmic streetwear moroccan fashion
E-KITS Morocco
150 products $20 avg 7 ads
99 products $27 avg 2 ads
Home & Garden Health six-piece dining mat set round woven placemats
166 products $10 avg 1 ads
Beauty & Cosmetics Food & Beverages natural cosmetics handmade soap
BIRGAMO Morocco
353 products $29 avg 15 ads
Apparel & Accessories designer sunglasses fashion eyeglasses
112 products $11 avg 7 ads
Apparel & Accessories fashion hats trendsetting caps
306 products $79 avg 3 ads
Arts & Entertainment wall-art decorative-works
3,379 products $9 avg 1 ads
Home & Garden decor home decor Avada AI SEO Suite Optimizer Upsell, Cross sell & Bundles
17 products $5 avg 1 ads
Jewelry & Watches luxury watches vintage timepieces Bundler ‑ Product Bundles App Shopify Inbox
59 products $16 avg 1 ads
Beauty & Cosmetics Home & Garden luxury parfums feminine fragrances Judge.me Product Reviews App
37 products $26 avg 5 ads
Electronics wifi doorbell EasySell COD Form & Upsells

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FAQ

How many Shopify stores are in Morocco?

Our database tracks 5,697 active Shopify stores in Morocco.

How fast is the Morocco Shopify market growing?

In the past 30 days, 2,363 new Shopify stores were indexed in Morocco, reflecting a 41% monthly growth rate.

What is the average catalog size for Morocco Shopify stores?

Among Shopify stores in Morocco with catalog data, the average is about 154 products. The most common catalog size range is 1-9.

What are the most popular apps among Morocco Shopify stores?

The top apps are EasySell COD Form & Upsells, Releasit COD Form & Upsells, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.