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WooCommerce country analytics
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Updated May 18, 2026
WooCommerce

133 WooCommerce Stores in Panama: Stats & Trends (2026)

We track 133 active WooCommerce stores in Panama, with 77 newly added in the last 30 days (58% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Electronics, Hardware, Food & Beverages. 52% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

52%
Social media
1%
Meta ads
58%
Contact info
Total Stores
133
Active WooCommerce stores
New (30d)
77
Newly added in the last 30 days
Avg. Products
428
Among 129 stores with catalog data
Avg. Price
$752
Among 99 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

66 33 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

77 new stores were added in the past 30 days — 58% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 46%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 34 · 26%
10-49 40 · 31%
50-199 25 · 19%
200-999 21 · 16%
1k-4.9k 8 · 6%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
14% coverage
Hardware
7% coverage
Food & Beverages
6% coverage
Home & Garden
6% coverage
Vehicles & Parts
5% coverage
Health
5% coverage
Beauty & Cosmetics
4% coverage
Business & Industrial
3% coverage
Apparel & Accessories
2% coverage
Education & Courses
2% coverage
Furniture
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 428 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,453. The most popular store categories in this market are Electronics, Hardware, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 26 · 26%
$25-$49 12 · 12%
$50-$99 20 · 20%
$100-$199 17 · 17%
$200-$499 14 · 14%
$500+ 10 · 10%
Store currencies
USD 109 PAB 5 GBP 4 ALL 1 ARS 1 NIO 1 ZAR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $752 because some stores price much higher, pulling it up. That's above the WooCommerce average of $423.

Social media platforms

Facebook (48%), Instagram (42%), YouTube (17%).

Facebook
48%
Instagram
42%
YouTube
17%
Twitter / X
14%
LinkedIn
9%
TikTok
6%

Social media adoption is strong at 52%, and 1% of stores run Meta ad campaigns. That's 7 percentage points above the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (23%), Facebook Pixel (12%).

Google Analytics
32%
Google Tag Manager
23%
Facebook Pixel
12%
Google Ads
8%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

22 products $158 avg
Electronics ups audio
286 products $161 avg
Hardware agricultural supplies farm equipment
6 products $27 avg
Adult menstruation menstrual products
108 products $32 avg
Health medical supplies surgical supplies
1,573 products $354 avg
Furniture home decor furniture store
Jamtech Panama
561 products $442 avg
Electronics computer accessories printer accessories
77 products $152 avg 4 ads
Electronics smartphones wearables
16 products $31 avg
Hardware industrial supplies energy supplies
1,064 products $54 avg
Apparel & Accessories shoes bags
4,228 products $202 avg
Hardware Electronics Home & Garden construction materials hardware supplies
72 products $287 avg
Hardware equipment rental construction machinery

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FAQ

How many WooCommerce stores are in Panama?

Our database tracks 133 active WooCommerce stores in Panama.

How fast is the Panama WooCommerce market growing?

In the past 30 days, 77 new WooCommerce stores were indexed in Panama, reflecting a 58% monthly growth rate.

What is the average catalog size for Panama WooCommerce stores?

Among WooCommerce stores in Panama with catalog data, the average is about 428 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.