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Subcategory report Updated Sept. 7, 2026
Shopify

Shopify Skincare stores

BootLeads currently tracks 74,580 active Shopify stores in the Skincare subcategory within Beauty & Cosmetics.

Open the store database View store examples
Active stores
74,580
Stores included in this report
First detected in the last 30 days
3,085
Based on when BootLeads first found each store, not its confirmed launch date
Share of platform stores
2.7%
Share of active Shopify stores tracked by BootLeads
Median products
41
Data available for 73,768 stores (99%)

Key findings

  • This report covers 2.7% of the active Shopify stores currently tracked by BootLeads.

  • The median store lists 41 products, 43% below the platform median for categorized stores.

  • The median store prices its products at $29.02 on average, 30% below the platform median for categorized stores.

  • United States accounts for 30,940 of these stores, more than any other country.

Examples of Shopify Skincare stores

The sample changes weekly and covers Shopify Skincare stores with enough data to show. It is not a ranking.

Search all stores →
Makeup Mekka
makeupmekka.com
Norway 442 products $18.59 average product price 5 Meta ads
Beauty & Cosmetics Makeup Skincare Consentmo GDPR Compliance Microsoft Clarity: AI Insights
AL Khair Premium Natural Products
shop.alkhairnatural.com
Pakistan 94 products $3.74 average product price 87 Meta ads
Beauty & Cosmetics Skincare Frequently Bought Together CBB Judge.me Product Reviews App
Buy Brazil Store – BUY BRAZIL STORE
www.buybrazilstore.com
United States 1,140 products $40.79 average product price 1 Meta ads
Beauty & Cosmetics Haircare Skincare UpPromote Affiliate Marketing Blockify Fraud Filter, Blocker

Commerce benchmarks for Shopify Skincare stores

Catalog size

The median is 41 products. Half of stores with catalog data have between 17 and 113 products.
1-9 11,453 · 16%
10-49 29,754 · 40%
50-199 21,254 · 29%
200-999 8,329 · 11%
1k-4.9k 2,182 · 3%
5k+ 796 · 1%

Store-average product prices

The median store-average price is $29.02. Half of stores with price data fall between $16.36 and $49.08.
Under $25 31,322 · 42%
$25-$49 24,757 · 34%
$50-$99 12,454 · 17%
$100-$199 3,641 · 5%
$200-$499 1,072 · 1%
$500+ 486 · 1%

Store currencies

USD 41% EUR 15% GBP 6% CAD 5% AUD 5% INR 4%

Data availability: Product counts: 73,768 stores (99%) · Store-average prices: 73,732 stores (99%) · Currencies: 74,580 stores (100%). These benchmarks use only stores with available data, so they may not represent every store in this report.

Core Web Vitals for Shopify Skincare stores (all devices)

CrUX covers 30.7% of active Shopify Skincare stores. Field data shows 16.3% of the active report set passing all three Core Web Vitals (69.1% of stores with complete data).

Coverage path

  1. Active storefronts analyzed 100.0%
    74,580
    Report baseline; password-protected stores excluded
  2. CrUX field data · all devices 30.7%
    22,859
    of active storefronts analyzed
  3. Complete Core Web Vitals · all devices 23.5%
    17,542
    76.7% of CrUX-covered stores
  4. Pass all three Core Web Vitals · all devices 16.3%
    12,123
    69.1% of stores with complete metrics

Median field experience

July 2026 · all devices · median origin p75
LCP
1.72 s
Good ≤ 2.5 s
INP
118 ms
Good ≤ 200 ms
CLS
0
Good ≤ 0.100
TTFB
554 ms
Diagnostic, not a Core Web Vital

CrUX uses eligible real-user Chrome experiences aggregated across devices at the origin level. Coverage is not a traffic estimate or a mobile-only result, and comparisons do not establish platform, app, or category causation.

Markets and category context for Shopify Skincare stores

Category context

Shopify Beauty & Cosmetics Stores 74,580 · 100%
Shopify Health Stores 6,041 · 8%
Shopify Home & Garden Stores 5,157 · 7%
Shopify Clothing & Fashion Stores 1,998 · 3%
Shopify Food & Beverages Stores 1,307 · 2%
Shopify Electronics Stores 904 · 1%

Related subcategory reports

Shopify Makeup Stores 11,237 · 15%
Shopify Haircare Stores 8,565 · 11%
Shopify Beauty Tools Stores 3,676 · 5%
Shopify Fragrances Stores 2,502 · 3%
Shopify Nail Care Stores 480 · 1%

Top identified countries

Shopify stores in the United States 30,940 · 41%
Shopify stores in the United Kingdom 3,497 · 5%
Shopify stores in India 2,671 · 4%
Shopify stores in Australia 2,434 · 3%
Shopify stores in Pakistan 2,347 · 3%
Shopify stores in Canada 2,056 · 3%

A store can appear in more than one category or subcategory. Data available for 74,580 stores (100%).

Apps and technology used by Shopify Skincare stores

Apps

Judge.me Product Reviews App 29% Klaviyo: Email Marketing & SMS 21% Shopify Inbox 15% UpPromote Affiliate Marketing 6% Microsoft Clarity: AI Insights 6% Loox ‑ Product Reviews App 4%

Themes

Dawn 20% Horizon 9% Sense 6% Debut 3% Prestige 3% Shrine Pro 3%

Payment methods

Google Pay 60% Apple Pay 59% Shop Pay 59% PayPal 55% Amazon Pay 4%

Storefront features

Dropshipping
2%
1,700 stores
Print on demand
1%
950 stores
Cash on delivery
6%
4,697 stores
Shopify Plus
2%
1,274 stores
Multi-currency
35%
25,909 stores
Installments
29%
21,734 stores

A store can use more than one app, payment method, or storefront feature. Percentages are based on all stores in this report, and an undetected technology may still be present.

Marketing presence across Shopify Skincare stores

Based on public signals. It does not measure campaign performance.

Public reach

Social profiles
62%
Detected on public storefronts
Meta advertising
11%
Meta ads detected in the past 30 days
Contact data
58%
Detected email, phone, or WhatsApp

Social platforms

Instagram 44,054 · 59%
Facebook 32,771 · 44%
TikTok 16,980 · 23%
YouTube 10,463 · 14%
Twitter / X 4,959 · 7%
Pinterest 4,309 · 6%

Analytics and advertising tools

Google Analytics 26,765 · 36%
Google Tag Manager 8,478 · 11%
Google Ads 2,995 · 4%
Facebook Pixel 2,784 · 4%
TikTok Pixel 1,452 · 2%

A store can use more than one social platform or analytics tool. Percentages are based on all stores in this report; contact details are found on public storefronts but are not independently verified.

Languages and domains across Shopify Skincare stores

Store languages

English 49,134 · 66%
Spanish 3,772 · 5%
French 3,476 · 5%
German 1,984 · 3%
Italian 1,761 · 2%
Japanese 888 · 1%

Domain registration periods

Data available for 60,030 stores (80%)
Before 2016 7,762 · 13%
2016-2019 7,887 · 13%
2020-2022 12,541 · 21%
2023 or later 31,840 · 53%

Recent catalog activity

Data available for 73,979 stores (99%)
Product update in 90 days
52%
38,571 stores have a product update detected in the last 90 days

Domain registration percentages include only stores with a known registration date. A domain registration date does not show when the business opened.

Continue your research

Move from this report to a broader directory or a practical store-research workflow.

Compare ecommerce Core Web Vitals by platform Compare CrUX coverage, complete samples, and observed pass rates across six ecommerce platforms. Open resource → Find Shopify stores using specific apps See how detected app installations can help you identify and research relevant Shopify stores. Open resource → Build an ecommerce lead list for cold email Turn a focused store segment into a reviewed list for a cold email campaign. Open resource → Use ecommerce store data for agency prospecting Learn how agencies turn store, contact, technology, and growth data into lead lists. Open resource →

Questions about this report

How many active Shopify Skincare stores are in this report?

BootLeads currently tracks 74,580 active Shopify stores in the Skincare subcategory within Beauty & Cosmetics.

How does BootLeads decide which stores appear under Skincare?

BootLeads groups stores using public storefront and catalog information. A store can appear in more than one category, and these totals do not represent the full size of the market.

How does Skincare relate to Beauty & Cosmetics?

Skincare is a subcategory within the broader Beauty & Cosmetics category in the BootLeads category system.

Can I search and export the stores in this report?

Yes. Open the BootLeads store database to search individual stores and export available contact, catalog, social, and technology data.

About this data

How store counts, comparisons, and categories are calculated.

Active stores

Counts include Shopify stores BootLeads currently identifies as active. Duplicate domains and stores removed from the database are excluded.

First detected by BootLeads

The 30-day figure uses the date BootLeads first detected a store. It does not confirm when the store launched and should not be treated as market growth.

Data availability

Product and price benchmarks use stores with usable catalog data and exclude extreme values. Median and range figures are estimates. A section appears only when enough stores have the required data for a useful comparison.

Store categories

BootLeads groups stores into consistent categories using available storefront and catalog information. Categories are available for 66% of active Shopify stores, and comparisons use only those categorized stores. A store can appear in more than one category; totals do not represent the full size of the market.

Report timing

Figures reflect the data available when this report was generated. Store details may change as BootLeads detects new information.

Chrome UX Report field data · all devices

Core Web Vitals use all-device, origin-level Chrome UX Report data for July 2026. CrUX contains eligible real-user Chrome experiences, not search traffic, exact visit counts, or PageSpeed Insights mobile results. The section appears only when at least 100 stores have complete metrics and CrUX covers at least 10% of the report.