1,312 Shopify Stores in Uruguay: Stats & Trends (2026)
We track 1,312 active Shopify stores in Uruguay, with 321 newly added in the last 30 days (24% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 59% maintain social media profiles — Instagram leads — and 15% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
321 new stores were added in the past 30 days — 24% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 17%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 267 because some stores carry much larger inventories. That's smaller than the Shopify average of 448. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $77 because some stores price much higher, pulling it up. That's below the Shopify average of $212.
Popular apps
The most popular are Loox ‑ Product Reviews App, Bundler ‑ Product Bundles App, Pop Convert ‑ Pop Ups, Banners.
Marketing & analytics tools
Google Analytics (23%), Google Tag Manager (5%), Facebook Pixel (2%).
Popular themes
The most used are Dawn, Horizon, Shrine Pro.
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Start Free TrialGeographic breakdown
Province and city-level distribution within Uruguay
| Province | Stores | Share |
|---|---|---|
| Montevideo | 756 | 58% |
| Canelones | 130 | 10% |
| Maldonado | 97 | 7% |
| Colonia | 22 | 2% |
| San José | 17 | 1% |
| Paysandú | 15 | 1% |
| Cerro Largo | 13 | 1% |
| Salto | 12 | 1% |
| Florida | 10 | 1% |
| City | Stores | Share |
|---|---|---|
| Montevideo | 807 | 62% |
| Ciudad De La Costa | 52 | 4% |
| Maldonado | 37 | 3% |
| Punta Del Este | 37 | 3% |
| Montevideo | 32 | 2% |
| Paysandú | 12 | 1% |
| Salto | 10 | 1% |
| Montevideo | 9 | 1% |
| Las Piedras | 7 | 1% |
Representative stores
A varied sample — weighted by data completeness, refreshed daily
Bundler ‑ Product Bundles App
Hextom: Countdown Timer Bar
Loox ‑ Product Reviews App
Bundler ‑ Product Bundles App
Loox ‑ Product Reviews App
Loox ‑ Product Reviews App
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Start Free TrialFAQ
How many Shopify stores are in Uruguay?
Our database tracks 1,312 active Shopify stores in Uruguay.
How fast is the Uruguay Shopify market growing?
In the past 30 days, 321 new Shopify stores were indexed in Uruguay, reflecting a 24% monthly growth rate.
What is the average catalog size for Uruguay Shopify stores?
Among Shopify stores in Uruguay with catalog data, the average is about 267 products. The most common catalog size range is 10-49.
What are the most popular apps among Uruguay Shopify stores?
The top apps are Loox ‑ Product Reviews App, Bundler ‑ Product Bundles App, Pop Convert ‑ Pop Ups, Banners. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (57%), Facebook (28%), TikTok (13%).
Social media adoption is strong at 59%, and 15% of stores run Meta ad campaigns.