Fledge and Thread | Baby & Children's Store Australia
fledgeandthread.com.au
Australia
138 products
$36.06 average product price
5 Meta ads
Shopify Baby Gear & Strollers stores
BootLeads currently tracks 12,958 active Shopify stores in the Baby Gear & Strollers subcategory within Baby & Kids.
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Open the store databaseActive stores
12,958
Stores included in this report
First detected in the last 30 days
342
Based on when BootLeads first found each store, not its confirmed launch date
Share of platform stores
0.5%
Share of active Shopify stores tracked by BootLeads
Median products
69
Data available for 12,799 stores (99%)
Key findings
At a glance-
This report covers 0.5% of the active Shopify stores currently tracked by BootLeads.
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Among stores with catalog data, the median is about 69 products, close to the platform median for categorized stores.
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Among stores with usable price data, the median store-average product price is about $32.48, 21% below the platform median for categorized stores.
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United States is the country most often associated with stores in this report (3,990 stores).
Examples of Shopify Baby Gear & Strollers stores
This sample changes weekly and includes Shopify Baby Gear & Strollers stores with enough information to be useful examples. It is not a ranking and may not represent every store in this report.
Pasifika Baby Blankets & Muslin Swaddles | Polybubs Brisbane
www.polybubs.com
60 products
$26.39 average product price
4 Meta ads
UPPAbaby | Premium Strollers, Car Seats & Baby Gear Online
www.uppababy.ae
United Arab Emirates
59 products
$273.31 average product price
30 Meta ads
AIME BABY KIDS
aimebabykids.com.br
Brazil
441 products
$38.08 average product price
3 Meta ads
AllForKids – Kids' Toys, Games & Baby Essentials UK
allforkids.uk
United Kingdom
1,789 products
$19.52 average product price
256 Meta ads
Tun Tun Baby Perú
– tuntun.com.pe
tuntunbaby.pe
Peru
360 products
$47.16 average product price
1 Meta ads
Looma Co
www.looma.com.au
Australia
19 products
$23.41 average product price
9 Meta ads
Australia
124 products
$78.66 average product price
1 Meta ads
Commerce benchmarks for Shopify Baby Gear & Strollers stores
Compare product counts, store-average prices, and currencies for Shopify Baby Gear & Strollers stores using stores with enough available data.
Catalog size
The median is 69 products. Half of stores with catalog data have between 24 and 254 products.Store-average product prices
The median store-average price is $32.48. Half of stores with price data fall between $19.56 and $58.51.Store currencies
USD
29%
EUR
22%
AUD
8%
GBP
7%
CAD
4%
INR
4%
Data availability: Product counts: 12,799 stores (99%) · Store-average prices: 12,771 stores (99%) · Currencies: 12,958 stores (100%). These benchmarks use only stores with available data, so they may not represent every store in this report.
Core Web Vitals for Shopify Baby Gear & Strollers stores (all devices)
CrUX covers 40.2% of active Shopify Baby Gear & Strollers stores. Field data shows 26.1% of the active report set passing all three Core Web Vitals (80.5% of stores with complete data).
Coverage path
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Active storefronts analyzed 100.0%12,958Report baseline; password-protected stores excluded
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CrUX field data · all devices 40.2%5,213of active storefronts analyzed
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Complete Core Web Vitals · all devices 32.4%4,19880.5% of CrUX-covered stores
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Pass all three Core Web Vitals · all devices 26.1%3,37980.5% of stores with complete metrics
Median field experience
July 2026 · all devices · median origin p75LCP
1.48 s
Good ≤ 2.5 s
INP
100 ms
Good ≤ 200 ms
CLS
0
Good ≤ 0.100
TTFB
470 ms
Diagnostic, not a Core Web Vital
CrUX uses eligible real-user Chrome experiences aggregated across devices at the origin level. Coverage is not a traffic estimate or a mobile-only result, and comparisons do not establish platform, app, or category causation.
Markets and category context for Shopify Baby Gear & Strollers stores
See where Shopify Baby Gear & Strollers stores are located and how they are categorized.
Category context
Related subcategory reports
Top identified countries
A store can appear in more than one category or subcategory. Data available for 12,958 stores (100%).
Apps and technology used by Shopify Baby Gear & Strollers stores
See the apps, themes, payment methods, and storefront features found across Shopify Baby Gear & Strollers stores.
Apps
Judge.me Product Reviews App
26%
Klaviyo: Email Marketing & SMS
24%
Shopify Inbox
17%
Microsoft Clarity: AI Insights
6%
Loox ‑ Product Reviews App
5%
UpPromote Affiliate Marketing
4%
Themes
Dawn
21%
Horizon
7%
Debut
4%
Sense
3%
Beauty
3%
Impulse
3%
Payment methods
Apple Pay
62%
Google Pay
60%
Shop Pay
60%
PayPal
58%
Amazon Pay
3%
Storefront features
Dropshipping
3%
427 stores
Print on demand
1%
166 stores
Cash on delivery
4%
558 stores
Shopify Plus
2%
265 stores
Multi-currency
39%
5,028 stores
Installments
20%
2,637 stores
A store can use more than one app, payment method, or storefront feature. Percentages are based on all stores in this report, and an undetected technology may still be present.
Marketing presence across Shopify Baby Gear & Strollers stores
Compare public social profiles, recent Meta advertising activity, analytics tools, and available contact details for Shopify Baby Gear & Strollers stores. This does not measure campaign performance.
Public reach
Social profiles
66%
Detected on public storefronts
Meta advertising
9%
Meta ads detected in the past 30 days
Contact data
63%
Detected email, phone, or WhatsApp
Social platforms
Analytics and advertising tools
A store can use more than one social platform or analytics tool. Percentages are based on all stores in this report; contact details are found on public storefronts but are not independently verified.
Languages and domains across Shopify Baby Gear & Strollers stores
Review languages, domain registration periods, and recent catalog activity for Shopify Baby Gear & Strollers stores.
Store languages
Domain registration periods
Data available for 10,279 stores (79%)Recent catalog activity
Data available for 12,809 stores (99%)Product update in 90 days
54%
6,972 stores have a product update detected in the last 90 days
Domain registration percentages include only stores with a known registration date. A domain registration date does not show when the business opened.
Continue your research
Move from this report to a broader directory or a practical store-research workflow.
Compare ecommerce Core Web Vitals by platform
Compare CrUX coverage, complete samples, and observed pass rates across six ecommerce platforms.
Open resource →
Find Shopify stores using specific apps
See how detected app installations can help you identify and research relevant Shopify stores.
Open resource →
Build an ecommerce lead list for cold email
Turn a focused store segment into a reviewed list for a cold email campaign.
Open resource →
Use ecommerce store data for agency prospecting
Learn how agencies turn store, contact, technology, and growth data into lead lists.
Open resource →
Questions about this report
How many active Shopify Baby Gear & Strollers stores are in this report?
BootLeads currently tracks 12,958 active Shopify stores in the Baby Gear & Strollers subcategory within Baby & Kids.
How does BootLeads decide which stores appear under Baby Gear & Strollers?
BootLeads groups stores using public storefront and catalog information. A store can appear in more than one category, and these totals do not represent the full size of the market.
How does Baby Gear & Strollers relate to Baby & Kids?
Baby Gear & Strollers is a subcategory within the broader Baby & Kids category in the BootLeads category system.
Can I search and export the stores in this report?
Yes. Open the BootLeads store database to search individual stores and export available contact, catalog, social, and technology data.
About this data
How store counts, comparisons, and categories are calculated.
Active stores
Counts include Shopify stores BootLeads currently identifies as active. Duplicate domains and stores removed from the database are excluded.
First detected by BootLeads
The 30-day figure uses the date BootLeads first detected a store. It does not confirm when the store launched and should not be treated as market growth.
Data availability
Product and price benchmarks use stores with usable catalog data and exclude extreme values. Median and range figures are estimates. A section appears only when enough stores have the required data for a useful comparison.
Store categories
BootLeads groups stores into consistent categories using available storefront and catalog information. Categories are available for 67% of active Shopify stores, and comparisons use only those categorized stores. A store can appear in more than one category; totals do not represent the full size of the market.
Report timing
Figures reflect the data available when this report was generated. Store details may change as BootLeads detects new information.
Chrome UX Report field data · all devices
Core Web Vitals use all-device, origin-level Chrome UX Report data for July 2026. CrUX contains eligible real-user Chrome experiences, not search traffic, exact visit counts, or PageSpeed Insights mobile results. The section appears only when at least 100 stores have complete metrics and CrUX covers at least 10% of the report.